Keyword Triggers

Keyword triggers fire your automation when a comment or DM contains a specific word or phrase.

Setting Up a Keyword Trigger

1. Create or edit an automation
2. Select Comment contains keyword or DM contains keyword as your trigger
3. Enter your keyword(s) in the trigger settings
4. Save and activate

Keyword Matching Options

Option	Behavior
Exact match	Only triggers if the comment/message is exactly the keyword
Contains	Triggers if the keyword appears anywhere in the message
Case sensitive	Toggles case sensitivity (off by default)

Multiple Keywords

You can add multiple keywords to a single trigger, the automation fires if any of the keywords match. Add them comma-separated or one per line depending on the input field.

Tips

• Use short, common words like “price”, “link”, or “info” that users are likely to type naturally
• Avoid overly generic words that might trigger unintended automations
• Test your trigger by commenting on a post yourself before going live